“Graphic design is the bussiness of making or chosing marks and arranging them on a surface to convey an idea.” (pp. 7)

“Graphic design constitutes a kind of language with an uncertain grammar and a continuously expanding vocabulary.” (pp. 10)

HOLLIS, Richard — “Graffic Design: a concise history”. London : Thames & Hudson, 2001. ISBN 0-500-20347-4