AIG Open 2010 > Process is the project > Casa da Música [Porto]

Pierre Bernard > AGI Open 2010
> New solutions takes the form of new questions.
> Can culture penetrate pre-conceived ideas?

Marian Bantjes > AGI Open 2010
> My design process is very boring.
1. Resting [give the mind time to relax]
2. Thinking
3. Sketching [I can't think on the computer]
4. Final art
5. Give up and start over
> Strategic and concept are two things missing on my process.

Peter Knapp > AGI Open 2010
> A magazine should be 80% of images and a bit of copy.

Abbott Miller > AGI Open 2010
> I don't have a process, but we have fast computers, a good library and great talks.

reading > talking
writing > emailing
thinking > meeting
researching > presentation
drawing > travelling

> A poster is a short story hit by a car.
> A logo is a very small piece of architecture.
> Signage is type having sex with architecture.
> A book is a movie you hold in your hand.
> An exhibition is a room with a plot.

Daniela Haufe e Detlef Fiedler [Cyan] > AGI Open 2010
> 3 projects, 3 different processes.

Stefan Sagmeister > AGI Open 2010
> Obsessions make my life worse, but my work better.

Bruno Monguzzi > AGI Open 2010
> The how defines the what.
> Before we start working, we need to now how shitty we want our shit.
> Changes in design should be define by the content.
> Some times we have to disobey the rules.

Michael Bierut > AGI Open 2010
> My job is to make audiences happy.
> Give power by giving away power.